Douglas Rushkoff, author of numerous books and and comics including the Vertigo series "Testament," appeared on the Colbert Report last night to promote his new book, "Life, Inc." about the problems of dealing with a world that operates a corporation.

The problem with this, says Rushkoff, is that we end up "measuring success with corporate metrics. We end up treating other people more like competitors than friends, and we end up treating the planet itself as a bunch of regions to be conquered and exploited rather than places to take of care of."

You can check out the first chapter of the book online at Boing Boing, and the full Colbert video after the jump.

The Colbert Report Mon - Thurs 11:30pm / 10:30c
Douglas Rushkoff
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