LOS ANGELES- January 3rd, 2008 – MySpace, the world’s most popular social network, and BOOM! Studios, a leader in comic book and graphic novel publishing, today announced a partnership to provide the MySpace Comic Book community with free digital downloads of BOOM! Studios’ highly anticipated new comic book series, NORTH WIND. Beginning on January 3rd , MySpace users will be able to download the first issue of NORTH WIND for free exclusively on the MySpace Comic Books profile (http://myspace.com/comicbooks) the next day that issue will hit store shelves. Each subsequent issue will be available on MySpace Comic Books and in stores at the same time.
“NORTH WIND is a fantastic comic book with incredible art and an intense story. It’s a huge project for us and a real stand-out title that deserves its own stand-out marketing program,” said Tom Fassbender, VP of Publishing for BOOM! Studios. “We are huge fans of MySpace Comic Books and we are excited about working with them on simultaneously releasing each issue online.”
Written by David DiGilio, best known for writing the film EIGHT BELOW and creating the ABC TV show TRAVELER, NORTH WIND is a five issue mini-series set in a future Los Angeles after a new ice age has covered the earth. NORTH WIND chronicles the rise of a new hero in a dystopian world where people burn books for fuel, and Skinrunners trade valuable pelts for rations and warmth. The first issue features a cover by Andrew Huerta with interior artwork by newcomer and soon to be fan-favorite, Alex Cal.
“I’m fired up to see NORTH WIND on MySpace Comic Books,” writer and creator David DiGilio said. “Hopefully, fans will find NORTH WIND online, get hooked, and decide they need a hard copy of the book as well. And speaking of fans, what comic book creator doesn’t want over 154,000 friends!? MySpace Comic Books equals Ultimate Online Comics Hang Out. It’s a great hookup.”
“Gone are the days where people worried about sales being negatively impacted when you put comic book content online for free,” said Chip Mosher, BOOM! Studios’ Marketing and Sales Director. “Look at DIARY OF A WIMPY KID. That book is a New York Times bestseller. It’s the best-selling graphic novel of 2007. And you can read the whole thing for free online. Given David DiGilio’s vast fan-base, putting every issue of NORTH WIND up online as it comes out is a no-brainer!”
A trailer for NORTH WIND will be released on MySpaceTV to help promote this special event. The trailer, cut by Craig Kennedy at CK Creative, can be seen here: http://myspacetv.com/index.cfm?fuseaction=vids.individual&videoid=25270023
To meet demand, NORTH WIND will be overshipped to retailers and BOOM! Studios will also be offering retailers an additional 3% reorder incentive.
MySpace Comic Books (http://myspace.com/comicbooks) is a community dedicated to the best in comics, manga, and graphic novels. Launched in March 2007, MySpace Comic Books provides the online community with the latest comic book news and interviews and spotlights the most exciting projects, creators and events in the industry. With more than 145,000 friends, and growing, MySpace continues to see significant interest from its members in the comic book arena.