Funko And Marvel Team For New Collector Corps Subscription Box
Seems like you can't check the internet these days without a new monthly mystery box subscription being announced. From geeky flavored subscriptions like Loot Crate and Nerdblock, to lifestyle selections like Birchbox and The Gentleman's Box, there's something for everyone.
Typically filled with a random assortment of goodies based around a theme, these boxes have offered subscribers a way to try new things without spending too much cash. However, we've rarely seen a single brand put out a box based solely on its own goods. That's where Funko's and Marvel's new Collector Corps hopes to stand out.
Revealed late last week, the Marvel Collector Corps is a new bi-monthly subscription box service that offers collectibles based on Marvel's comic book and movie universes. The goodies inside will be 100% exclusive to the Collector Corps, and will feature things like vinyl collectibles, apparel and/or accessories.
The first box, based on Avengers: Age of Ultron, will ship in April, and is the only place anyone will be able to get the six-inch Hulkbuster Iron Man Funko Pop figure. Additionally, the April box will include one t-shirt (featuring one of four random designs), a second mystery vinyl collectible and two "premium accessories," all of which are worth around $50. The second box, due to arrive in June, will be based around Ant-Man.
Each box will cost $25, which is a pretty good value considering the six-inch Funko Pop! figures alone will cost around $20 at retail. Potential subscribers can either opt to purchase the boxes month-to-month, or sign-up for a six-month subscription with the Founder program. Founders get a special statue (2015's is Captain America) on the one-year anniversary of the first box shipment, with new, exclusive figures offered every year after that.
There's undoubtedly a market out there for such a specialized subscription service, and we're curious to see how Funko and Marvel evolve the monthly goodies as time goes on. The first box tying into Age of Ultron is a smart idea, but Ant-Man seems like much less of a clear choice (read: sure thing) for the follow-up. Though the rest of the year hasn't been announced yet, Fantastic Four is due to arrive in August, which falls right in line with the Collector Corps schedule. October and December are a little less clear with potential movie tie-ins, but we're eager to see what the service has planned for the future.
You can check out more details and subscribe over at the Collector Corps website.