blackcomicsmonth

Marketing to the #comicsmarket: How to Avoid Hashtag Hazards
Marketing to the #comicsmarket: How to Avoid Hashtag Hazards
Marketing to the #comicsmarket: How to Avoid Hashtag Hazards
Hashtags. They’re a necessity for marketing on social media, but for corporations, their use is a path dotted with pitfalls. In the democratic environment of Twitter, users are sensitive to being manipulated and pandered to for corporate gain, and a “hashtag fail” can result in viral public embarrassment for a company. This is particularly unstable ground for comics publishers, since comics readers have long formed strong online communities and are particularly savvy to corporate attempts to infiltrate those spaces.
Black Comics Month Grows, Includes Special Edition NYC Panel
Black Comics Month Grows, Includes Special Edition NYC Panel
Black Comics Month Grows, Includes Special Edition NYC Panel
VixenVarsity.com is a fascinating site full of instructive "courses" on a wide range of topics, and site creator MizCaramelVixen has a passion for comics and a lot of thoughts about diversity in the industry, which she's spun into posts, a hashtag, and a website under the banner BlackComicsMonth (which is every month). This weekend, MizCaramelVixen can be seen at the first ever Black Comics Month panel on Saturday at 1:15pm in Theater 2 during Special Edition NYC. We sat down with her to discuss the motivations behind BlackComicsMonth, what people can expect from the panel, and the next steps in her diversity campaign.