IronMan2

When Stark Industries isn't busy augmenting armor in "Iron Man 2," the fictional company goes a step further and straight enhances real life with the new Iron Man 2: Augmented Reality Experience by PPC Interactive. To access the experience, Mac and PC users need an active webcam, which is used to frame one's face in either an Iron Man or War Machine helmet...

Stark Industries' non-weapons making subsidiaries have been breaking ground beneath the Stark Expo viral banner for weeks now by teasing possible "Iron Man 2" innovations. While waiting for the film's May 7 release date, fans have gotten to sample the civilian applications for certain components seemingly adapted from the Iron Man suit, which could come in handy when it comes time to att

There is something very creepy about a super villain that's one part Marv from "Sin City," another part Randy "The Ram" Robinson from "The Wrestler" and yet another part Ivan Drago from "Rocky IV." Of course, as an action figure - in this case, Hot Toys' 1/6 scale "Iron Man 2" Whiplash action figure - that creepiness is also completely cool as hell

There's no shortage of "Iron Man 2" merchandise circulating store shelves in preparation for the cinematic sequel's May 7 release, but there's only one item that can protect your files with faux uni-beams: The Iron Man USB jump drive. The 4 gig jump drive is currently for sale at the Disney Store for $39...

Webcomics: "Diesel Sweeties" ponders what it means to be "adult," in comics and in life: TV: If you enjoyed the JSA appearance on "Smallville" earlier this season, good news! They'll be back for the season finale. Eisners: The roundups and reviews of the Eisner nominations have begun, and Terry Nantier goes to the mattresses while Chip Zdarsky offers his review of o

The minds behind Sega's latest Iron Man video game won't be returning for a threequel. It appears the gaming company has closed its San Francisco-based studio, formerly known as Secret Level. Kotaku reports that Sega made the cut late last week, just shy of one month before the May 4 release of its final effort, "Iron Man 2: The Game...

Following the online debut of the viral Stark Expo site earlier this week, it seems Paramount has finally launched the official "Iron Man 2" motion picture Web site. So far, it seems pretty stocked with standard fare, although it's sure to grow as the film's official May 7 release date draws nearer...

Celebrating "Better living through technology," the Stark Industries International Technology Exhibition a.k.a. Stark Expo 2010 is coming to New York on May 7. That's according to the newly launched "Iron Man 2" Stark Expo viral Web site at least, which promotes what seems to be a key backdrop from at least one of the upcoming motion picture's scenes...

Among the many marketing moves that tie into the upcoming blockbuster-to-be "Iron Man 2" is a collaboration between Marvel Comics and Diesel to make -- wait for it -- Iron Man cologne. The limited edition "natural spray" will retail for $67, and is essentially a repackaging of Diesel's "Only the Brave" scent in a container that makes me feel like a pimp Ronald McDonal

Parody: Marvel has announced the release of a new parody one-shot: "Who Won't Wield the Shield," with stories by Matt Fraction, Jason Aaron, and Stuart Moore. The standout seems to be the Fraction story, which has art by Brendan McCarthy ("Spider-Man: Fever") and stars "Dr...