Promotional Comics

Bizarro Back Issues: The Joker's Plot To Conquer Canada (1992)
Bizarro Back Issues: The Joker's Plot To Conquer Canada (1992)
Bizarro Back Issues: The Joker's Plot To Conquer Canada (1992)
Promo comics are amazing. Since they're created for a wide audience that goes far beyond the normal readership, they always feature characters who have been boiled down to their most basic, accessible forms, but they're always at least two steps removed from what they should probably be doing. I mean, even if you boil them down to their most essential elements, the Justice League probably shouldn't be relying on a guy with a really nice drill to help them defeat a supervillain, and Batman doesn't usually fight crime by helping a small child overcome his allergies. But that's part of what makes them great, and it only gets better when you're not exactly sure what's being promoted until you're about halfway through the comic. So today, I invite you to join me for 1992's Batman: A Word to the Wise, in which the Caped Crusader is called upon to extoll the virtues of literacy, a department store, and --- if I'm reading this correctly --- the entire nation of Canada.