NielsenSurvey

DC Comics Survey Reports ‘New 52′ Readership 93% Male, Only 5% New Readers [Updated]
DC Comics Survey Reports ‘New 52′ Readership 93% Male, Only 5% New Readers [Updated]
The results of The Nielsen Company's market research for DC Comics that surveyed "New 52" readers were released at ComicsPro's Dallas meeting yesterday and well... there's not much that's brave or bold about them. ICv2 reports that 70 percent of the survey's 5,336 respondents were already fans, with only 5 percent completely new to buying comics, and 93% were male...