Massively Popular Series Is The Latest VIZ Media Animated Title To Be Offered By Direct2Drive

San Francisco, CA, November 16, 2007 – VIZ Media, LLC (VIZ Media), one of the entertainment industry's most innovative and comprehensive publishing, animation and licensing companies, has announced the availability of the NARUTO animated series for digital download in the U.S. on Direct2Drive, IGN Entertainment's premiere digital retail store. Episodes of the series debut sequentially beginning on November 15, 2007 with episodes costing $1.99 each; fans may go to to download the first 25 episodes.

NARUTO is the latest animated series to be offered on a Download-to-Own (DTO) basis via Direct2Drive. VIZ Media teamed with the popular outlet earlier this year to offer DEATH NOTE and BLEACH, and both series received an enthusiastic response from fans and Direct2Drive users.

"We are very pleased to expand our relationship with VIZ Media and add this massively popular series to our roster of animated titles," says Sutton Trout, Vice President of Digital Content for IGN Entertainment. "Direct2Drive is committed to offering the latest premium digital content targeting our early adopter audience, including PC games, popular TV shows, movies, comics and animated titles, directly from the Web to the desktop."

NARUTO is now one of the most popular and successful manga and animation properties in North America. The general storyline of both the NARUTO manga and animated series depicts the adventures of a young boy named Naruto Uzumaki who trains to become a ninja. Naruto, cursed with the spirit of The Nine-Tailed Fox Spirit sealed within his body, is forced to live a bullied life discriminated against by his fellow villagers. But Naruto is resilient and undaunted and his determination often inspires those around him. Through the adventures, the young ninja learns the importance of friendship, teamwork, loyalty, hard work, creativity, ingenuity and right vs. wrong.

"Making NARUTO available for digital download will expand the fan base for the series," says Daniel Marks, Senior Vice President, Strategy & Business Development, VIZ Media. "Download-to-Own has become a compelling addition to our business model and one we hope to take full advantage of it for popular titles like NARUTO, BLEACH and DEATH NOTE. We look forward to NARUTO fans revisiting their favorite episodes using Direct2Drive and to having casual fans check out the action-packed series from the beginning."

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