
Say My Name: The Pleasures Of The Spoken Superhero Logo
There are a lot of ways that a comic book can reinforce the iconography of the superhero. A snappy costume; signature powers; an artist that defined the look of the book for a generation. But part of the iconography of the superhero is a good logo, and part of establishing that iconography is that hoary old comics tradition: saying the logo out loud.


![Designer Rian Hughes on Valiant’s New Graphic Identity [Interview]](http://townsquare.media/site/622/files/2012/05/logos-1335941528.jpg?w=980&q=75)
![Oni Press Art Director Keith Wood On The Publisher’s New Graphic Identity [Interview]](http://townsquare.media/site/622/files/http://dl.dropbox.com/u/168568/ONI_LG/Part2/NEW_LOGO.jpg?w=980&q=75)





