Spike Trotman’s ‘Let’s Kickstart A Comic’ Is A Crash Course In Crowdfunding Success
If you’re a ComicsAlliance reader, then there’s a pretty good chance that you’re already familiar with Spike Trotman, especially when it comes to her success on Kickstarter. As the creator of The Sleep of Reason and Poorcraft, Spike’s had Kickstarter success funding her own comics, and as the editor of Smut Peddler, her latest campaign pulled in an overwhelmingly successful $180,000. If anything will make you an expert on how crowdfunding works, that’s the kind of track record that’ll do it.
Now, Spike’s back with her latest comic, Let’s Kickstart A Comic (And Not Screw It Up), featuring harsh truths and solid tips on how to help artists get their own projects off the ground without being financially devastated as a result.
The rise of Kickstarter as a crowd-funding tool has been a massive game-changer for independent comics, especially with the astounding success of projects like Smut Peddler and The Order of the Stick campaign that pulled in over a million bucks, but there are a lot of pitfalls when it comes to getting a comic off the ground. From projects not being completed to unexpected printing costs to the problems of actually shipping out a book, there are a dozen ways for it all to go wrong, and Spike lays out a lot of the potential problems and how to address them.
But, as you might expect from someone who’s run multiple campaigns, it’s not all doom and gloom, either. There’s a lot of solid advice in there on how to make your campaign stand out, how to use an audience that you’ve built, and what to avoid.
The 32-page comic is available now for a slim $5, and it’s well worth checking out if you’re looking to get into crowdfunding yourself — or if you just want to find out how Spike pulled it off.